Icelandair laid off thirty employees this week, Vísir reports. According to public relations officer Guðjón Arngrímsson, the layoffs, which are part of new efficiency measures, affected employees in various positions and departments, in both the Reykjavík and Keflavík offices.
Icelandair credits difficult circumstances such as market competition and rising oil prices as being among those that the company is grappling with and which have led to layoffs.
The airline and its organizational challenges have been in the headlines often of late. In August, its shares fell sharply in value after its profit projections were far lower than it had projected, leading to the resignation of CEO Björgólfur Jóhannsson. Not long after, it was announced that certain operations would be outsourced to a subsidiary company in Estonia and that all part-time positions would be eradicated.